Blue Dart bridges distances with 'Rakhi Express'
News Clip: www.echoofindia.com
27 August, 2015
Blue Dart Express Ltd, express air and integrated transportation, distribution and logistics company, once again bridges distances and delivers love this Raksha Bandhan with the launch of 'Rakhi Express'. Rakhi Express is a unique, customized service that will be available at all Blue Dart - DHL retail stores. Catering to both domestic and international markets, this exclusive service is available at all 587 Blue Dart - DHL retail stores across India upto September 5.
Commenting on the initiative of Blue Dart's Rakhi Express, Ketan Kulkarni, VP & Head - Marketing, Corporate Communications & Sustainability, Blue Dart Express Ltd. said, "Rakhi is a chaste bond of love between brother and sister and one of the deepest and noblest of human emotions. It not only symbolizes the sister's love and prayers for her brother's well-being but also the brother's lifelong vow to protect her. We at Blue Dart are proud to be facilitating the emotional affinity. Our experience, expertise and customer centricity will once again give siblings an opportunity to manifest their love and be connected in spirit this Raksha Bandhan. To add to the festivities and excitement, shippers can simply complete a slogan and stand a chance to win a iPhone 6, 50 Titan Wrist Watches and Rs. 1,000 worth talktime daily".